Brand Focus: Brandt

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Zwieback is Germany’s favorite crispy toast, similar to the English rusk, and cousin to Italian biscotti and French biscotte. It literally means zweimal gebacken (twice baked). The second round of baking reduces Zwieback’s water content to only 4%, compared to 45% in regular bread, preventing mold and spoilage. Originating around the early 15th century, Zwieback was a perfect staple that could be stored for a long time at home or on long ocean voyages. And, probably since the Middle Ages, Zwieback has been a favorite snack for teething babies and grown ups yearning for a crunchy snack.

Today, Zwieback is almost synonymous with the brand name “Brandt,” and a picture of a smiling baby face on white and orange packaging. This iconic brand, owned by the family-run Brandt Zwieback-Schokoladen GmbH + Co. KG located in Hagen (North Rhine Westphalia), brings back childhood memories to almost every German, young and old. In fact, Brandt Zwieback is considered a cult brand, celebrating its 100th anniversary in 2012.

The classic Brandt Zwieback toast has a faint roasted aroma, light crunchy texture and just the right sweetness to appeal to all ages. Made with high quality, locally grown Westphalian wheat, Brandt Zwieback is easily digestible, good for upset stomachs and low in fat, salt and calories. Brandt Zwieback is a perfect match to a glass of milk or a cup of tea, coffee or hot chocolate. A classic served at breakfast covered with hazelnut chocolate spread or butter and jam, Zwieback is also a great between-meal snack, and is the secret ingredient in many cheesecake recipes.

Brandt Whole Grain and Lactose Free ZwiebackBrandt Zwieback-Schokoladen GmbH offers Lactose Free and Whole Grain Zwieback (available only in Germany), as well as an innovative range of flavored Zwieback products, enriched with chocolate, coconut and aniseed. Most flavors are available in bite-size format (minis) and to-go packages. In addition, Brandt offers delicious liqueur-filled chocolates and chocolate-covered fine mocha beans that are very popular in many countries throughout the world.

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Recipes from Brandt

Pralines and BeansBrandt – Pralines and Beans
Pure delicious indulgence and a gift that will be remembered… try dark chocolate covered Mokka beans, or rich bittersweet chocolate covered Brandy Beans and Vodka Beans, each with a shot of liquor.